iTunes tagging offer to is Bauer
Bauer London has announced they will now offer iTunes tagging, as the Kiss Kube sails through a download landmark.
Kiss and Magic will be one of the first radio stations in Europe to offer the service on the iPod with built in FM radio.
The listeners in the capital will be able to see recieve ‘Now Playing’ information on compatible iPod screens. If they like what they hear and want to add it to your own music collection, the song can be “tagged” for download when the device is then connected to iTunes.
Absolute Radio was the first European radio to take iTunes tagging, Kiss and Magic Join now as the stations of the United Kingdom for providing the service.
The announcement has revealed that kissing Kube Bauer has topped 100,000 downloads. The free iPhone app allows you to listen live to your nearest station, reproduce other parts of the schedule, hear programming highlights and stay update with the latest news, offers and competitions.
The Kube also offers ‘background listening’, which allows listeners to use the iPhone’s other functions as you continue to listen.
Referring to both of the announcements, Steve Parkinson, MD of London Radio said the two stations have “evolved their listener offering to reflect the way music is consumed in 2010. The success of the KISS KUBE is a fantastic achievement for Kiss – both testament to the fantastic programming on offer and the loyalty for our listeners. We are proud to be at the forefront of developing iTagging which supports our strategy to keep our listeners tuned in London, listeners tuned-in wherever they are and whenever they want us.”
