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iTunes Ping could well be one of the most important features implemented in Apple’s iTunes, the most important engineering and reminds us today why they do.

Apple used Lady Gaga’s profile to illustrate Ping’s artist profile section (here) and you can note that the number of followers stands at 93,812, a number that’s obviously photoshopped given that the actual figure currently stands at 66254 (at the time of writing).

What is very impressive, but the speed at which the number is increasing, it is estimated that the number of followers Lady Gaga is more than 1000 every 12 minutes or less than 120,000 in one day is simply incredible.

Given that six million followers in Twitter and after nearly 17 million people on Facebook, this is not really a surprise for a global superstar.

Interestingly, Gaga has yet to launch Aug. 3, four weeks before the launch of Ping and more importantly, we note that certain entries appear to have been published in the social network of Apple and Twitter.

Google Inc. who was shot to launch a music service to compete with Apple Inc’s iTunes Christmas.

Reuters reports that the Mountain View search giant is in talks with music labels on plans for an online store and cloud service that would let users play songs without downloading them onto their devices.

The news service quoted anonymous sources who say that Google vice president of engineering, Andy Rubin has been updated leaders in the music industry on the new music service and spoke of a pre-holiday launch .

Rubin would have been welcomed by the music industry hopes to benefit from a relaxation of the grip that Apple is now in internet sales of their products.

About 70 percent of all digital music sales is already happening in the iTunes Music Store.